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Claud - Pepsi
Claud - Pepsi

Claud - Pepsi


Claud’s Super Monster is their debut album and the first release on Phoebe Bridgers’ Saddest Factory Records. And while must both of those statements must come with immense pressure and vulnerability, it certainly isn’t felt on "Pepsi." A deeply personal and delightfully bold opening lyric, somber as the line might be, wipes away any notion that Claud can’t handle this moment. Instead, Claud brings us along as they come to terms with what a specific relationship is, and painfully, what it isn’t. A crack of the can sends us dancing into the chorus, playful pop sounds rounded out with a fun bass line. Layered with subtle harmonies, Claud considers all the ways they could’ve changed themselves to fit this relationship better. A dangerous line of thinking, one so easy to slip into—just like this song, light and fun with heartbreak underneath it all. The bridge feels intimate and personal, even with added vocal layers begging you to sing along. Claud manages to pack a lot of power into this song, finding distinct and loving ways to share through the tough times. By the end, after dancing our way through it, we can all sit back, crack another "Pepsi," and feel a little more at ease. Chock full of beautiful moments, Super Monster is a cohesive debut worth your time. Photo by Daria Kobayashi Ritch.

Max Himelhoch on February 19, 2021
CLAVVS - Heyi

CLAVVS - Heyi


Brooklyn-based indie pop duo CLAVVS are back with “Heyi,” an hypnotic exaltation that recharges the spirit at its very core. Comprised of singer-songwriter Amber Renee and Grammy-winning producer and multi-instrumentalist Graham Marsh, their union has joined a singular, alternative path in pop music that they walk alongside the likes of Glass Animals, giving digitized production a human touch. The tune’s organic qualities are fluid and life-giving, a visceral energy traveling like lightning through your bones to force movement. Balanced with introspective lyrics on reaching for an old, better feeling, Renee’s hook persists, “Bring it back /  Bring it back to me / Sing it back / Sing it back to me,” a righteous chant over claps and bouncing synths to culminate in a catharsis that only pop music can bring. Photo by Lissyelle Laricchia.

Ysabella Monton on November 24, 2020
thomTide - clockWise

thomTide - clockWise


"clockWise" is a striking single, mysterious both in its feel and its creator. There’s very little that's easy to find out about thomTide other than the unquestionable — as an artist he is channeling some deeply creative and original textures and songs. His three previous releases are all less than 100 seconds, offering only a taste of what his musical world could be. Across these releases, thomTide brings up a diverse cast of comparisons for me: hints of Moses Sumney’s longing and grandiosity; using his falsetto as an instrument in ways that channel 645AR; and an undeniable swagger that feels like that of Brittany Howard. “clockWise” is an earned next step, an evolution in sound that still keeps the mystery alive. A driving kick forces a dark guitar riff onward, as he delivers poetic thoughts on growing and time. Just like the song’s energy, there is no stopping life from moving forward. Yet, rather than fall victim to its unrelenting momentum, thomTide takes it in stride, recontextualizing it as a motivation and reminder to “love and fail while we may.” Around halfway through, the song expands outwards, those lead vocals reaching for something more. In the final thirty seconds, drums are traded for a chorus of voices, creating a hauntingly beautiful moment. This is a performance that proves thomTide is not messing around, the mysterious figure capable of so much incredible artistry in under two minutes. We'll certainly be tuned in for what's to come. thomTide's hand-painted sweater is by Ryan Sadler and Spencer Lee. Photo by Ahmed Owda.

Max Himelhoch on November 24, 2020
EXNATIONS - Twin Flame

EXNATIONS - Twin Flame


Brooklyn-based EXNATIONS return with their newest post-quarantine single, “Twin Flame,” and with it, enter into the solidly dance-pop realm. Vocalist Sal shared that with their prior release, “Love in the Time of Quarantine,” they were working to capture reality; now, so far into the pandemic-ridden year, “Twin Flame” channels more of an escape, and with lush production and evocative lyrics that transport the listener on a mental vacation, they definitely hit their mark. Weaving in the same energetic elements that make standout Young the Giant and Walk the Moon tracks great, as well as just a touch of more electronic acts like Hot Chip (big props to drummer Taylor here for these impossible-not-to-bop-to grooves), “Twin Flame” warms the listener up with a brilliantly catchy bass line and kicks off running, the chorus hitting like a celebration daydream. While temperatures drop and the country settles in for an even more isolated holiday season, transportive tracks like “Twin Flame” will keep that warmth of hope alive in our chests. Like the band’s slogan goes, “It’s sad, but we’re still dancing”; and we are, thanks to a perfect EXNATIONS track for every stage of this wild and wacky year. Photo by Adele Sakey.

Stephanie Lamond on November 24, 2020
KALI - Back to the Start

KALI - Back to the Start


KALI’s debut single, “Back to the Start,” is a fearless and joyful ode to the pull, the power, the hold the right one can have on you, and the momentary bliss of a freefall in love. What begins with a somber instrumental and muted monologue quickly explodes into an upbeat guitar riff that primes the track for KALI’s sweet but strong vocals to come in. Each time we hear the refrain, “It hurts too bad to live in the past, but you keep pulling me back to the start,” the same upbeat guitar riff, along with a thin layer of lush strings, washes away all resistance, all reluctance, and we find ourselves, too, being pulled back in. The song’s music video, directed by Sophia Ziskin and Zealand Yancy, is a cinematic and captivating homage to the free spirit of youth — KALI skips and runs through fields and rides in the car with her friends, through tunnels and over the Golden Gate Bridge, smiling, laughing, head out the window, hair blowing in the wind. Once you’ve seen her smile, you can’t help but hear it in the song. KALI is an artist to watch if there ever was one. Photo by Sophia Ziskin.

Maya Bouvier-Lyons on November 23, 2020
All Things Blue - Lully

All Things Blue - Lully


All Things Blue was born in Los Angeles to the unburdened artistry of India Coombs, with help from her co-writer/producer, Jon Joseph. This year, they’ve released a kaleidoscope of alternative, post-genre singles in anticipation of their debut album, Get Bit. Though fearlessly awake, “Lully” is the perfect title for the psychedelic surrender that is their latest single, a deadpan ode to environmental catastrophe. Its opening lyrics don’t beat around any burning bushes. “Overgrow the apples, we’ll watch them turn to waste / Pack them full of chemicals, we love the taste.”

In a jazz-driven, groovy whisper, she continues to riddle truths about our potential agricultural future that few American artists have dared to touch. For a cynical generation that functions under distant shadows of those in power, a recurring choral sentiment like “It doesn’t matter anymore,” can be eerily inspiring, at least as a proclamation of urgent self-care. “Lully” asks its listeners to protect their inner peace as they continue to endeavor to subvert the blockaded systems in control of our agriculture.

Daphne Ellis on November 23, 2020
There's Talk - A Slow Return

There's Talk - A Slow Return


“A Slow Return” is out ahead of Oakland-based There’s Talk’s third EP Great Falls, expected December 18; it’s a meditative, spellbinding audio journey through the psyche of singer/songwriter Olivia Lee, who pulls from her identity as a queer woman of Chinese heritage. You have to really listen to pick out individual lyrics, but spellbinding synths and lofty guitars create a sensory experience. Listening to “A Slow Return” feels like entering a fugue state, a velvet fog from which you may never want to return.

Corinne Osnos on November 23, 2020
Halo Kitsch - Do You Feel Like A Sinner Yet?

Halo Kitsch - Do You Feel Like A Sinner Yet?


LA's Halo Kitsch presents a heartbreaking serenade about mixing up love and trauma with "Do You Feel Like a Sinner Yet?" Guilt, loss and PTSD are translated easily into the slow march of acoustic guitar, the rhythmic snapping and the quiet whistling. The song feels like a prayer for forgiveness delivered in a now-empty room that was once filled with hope, even if illuminated by gaslight. 24-year-old Katrina Kerns is not new to breakup songs or writing about being hurt by old lovers. What gives the new single a special place on her repertoire might be the feeling of a fresh wound that comes from the realization that the memories you thought you missed were just mutual harm, observed, first through pink, and now through grieving glasses. "Do You Feel Like a Sinner Yet?" is the fifth track from the singer-songwriter, who started sharing her truth this year and is only getting started.

Giulia Santana on November 23, 2020
347aidan - Dancing in My Room

347aidan - Dancing in My Room


I love this one, it’s the perfect bedroom pop-ish type of song. Aidan is one of the most passionate artists I’ve spoken to and this is def a hit! — Claire Rosinkranz

Follow Claire Rosinkranz on Instagram so you can stay up to date on her latest releases. And make sure you check out her music video for the newer version of "Backyard Boy" with Jeremy Zucker.

Alessandra Rincon on November 20, 2020
Ice Cube - It Was A Good Day

Ice Cube - It Was A Good Day


This is another bop/throwback for the car. I vibe out to this one pretty hard :) — Claire Rosinkranz

California native Claire Rosinkranz brings classical work ethic to alt-pop song-scapes in her 2020 EP BeVerly Hills BoYfRiEnd. At 16, Claire says the discipline and work ethic she learned from years of classical ballet training turned into a passion to be the best at everything she does — including making music.

Alessandra Rincon on November 20, 2020
Emilee Emiko - Quiet

Emilee Emiko - Quiet


"Quiet" by Emilee Emiko is a cool and reassuring drink of water in a chronic anxiety-driven dry spell. The track opens with a mellow grove and dreamy harmonies that sound like a pastel, upbeat Phoebe Bridgers. Relentlessly buoyant and easygoing, Emiko’s voice flows through verses about embracing your own agency through acknowledging what’s outside of your control. After all, if everything’s in your control, the next logical stop is that everything is in some way your fault. (Spoilers, it’s not.) You don’t exist in vacuum; you’re influenced by your circumstances and sometimes you can influence them right back. Sometimes not. Or, as Emiko eloquently sings, “If the world’s gone mad, well so have I / I put up a good fight.” It’s not a resigned sigh of defeat — the upbeat percussion, major harmonies and cheerful picked arpeggiations definitely say otherwise. It’s more like an acknowledgement that in order to adapt to unusual circumstances, you’ll probably react a bit unusually. It’s not indicative of how you’d behave under normal circumstances; that speculation is like comparing oranges and bananas. Instead, it’s healthier to slow down a bit and yield control to where you are. Take some time to process where you are, honestly. You can figure out where you have agency to move somewhere after, but it’s always worth taking a moment to get your mind quiet first. You might even find a piece of peace in it. Photo by Elsa Oluja.

Allison Hill on November 20, 2020

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